Privacy Policy
Your privacy is important to us. This policy explains how we collect, use, and protect your personal information.
Last updated: January 2026
Introduction
Cloud Perch ("we", "our", "us") is committed to protecting the privacy of individuals who visit our website and use our vehicle rental services. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information in accordance with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth).
Information We Collect
We may collect the following types of personal information:
- Name and contact details (email address, postal address)
- Driver's licence information and identification documents
- Payment and billing information
- Rental history and preferences
- Communications and correspondence with our team
- Website usage data and browsing behaviour
How We Collect Information
Personal information is collected through various means, including:
- Booking forms and reservation requests submitted through our website
- Direct communications via email or in person
- Rental agreements and contracts
- Cookies and similar tracking technologies when you browse our website
Purpose of Collection
We use your personal information for the following purposes:
- Processing and managing vehicle rental bookings
- Verifying identity and driver eligibility
- Processing payments and issuing invoices
- Providing customer support and responding to enquiries
- Improving our services and website functionality
- Complying with legal and regulatory obligations
- Sending service-related communications (with your consent for marketing)
Disclosure of Information
We may disclose your personal information to:
- Third-party service providers who assist in operating our business (payment processors, insurance providers)
- Government authorities when required by law
- Professional advisers (legal, accounting) as necessary
We do not sell or rent your personal information to third parties for marketing purposes.
Data Security
We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include secure server infrastructure, encrypted data transmission, and access controls limiting who can view personal information.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable laws. Rental records are typically retained for seven years for legal and accounting purposes.
Your Rights
Under Australian privacy law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your information (subject to legal retention requirements)
- Opt out of receiving marketing communications
- Lodge a complaint if you believe your privacy has been breached
Cookies and Tracking
Our website uses cookies and similar technologies to enhance your browsing experience and analyse site traffic. For detailed information about our use of cookies, please refer to our Cookie Policy.
Third-Party Links
Our website may contain links to external sites that are not operated by us. We have no control over the content or privacy practices of these sites and encourage you to review their privacy policies independently.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The revised policy will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Email: [email protected]
Address: 142 Harbour Street, Sydney, NSW 2000, Australia